Selva Mail vs
MailWizz
One-time license, self-hosted PHP, sends through your own SES or SMTP.
What MailWizz does well
It proved the agency case before anyone else: the extended license explicitly permits running it for clients, it has a real template builder, and it can drive many delivery servers at once. A long-lived product with a business model that plainly works.
Where the pricing model hurts
PHP on a server you patch, secure and keep online, on an older stack and interface. The multi-client rights that make it useful to an agency cost roughly triple the base license.
What it costs at 5k, 10k and 25k
Assumes four emails per contact per month. Selva Mail is a one-time $497 license, then AWS bills you for what you actually send.
| Contacts | MailWizz | Selva Mail (AWS) | Annual saving | Payback |
|---|---|---|---|---|
| 5,000 | $2/mo | ≈$2/mo | — | never — you are already cheaper |
| 10,000 | $4/mo | ≈$5/mo | — | never — you are already cheaper |
| 25,000 | $10/mo | ≈$12/mo | — | never — you are already cheaper |
Public list prices, 2026. Where a competitor is free software, the saving column is blank on purpose — the cost you are comparing is your own server and your own hours, not a license fee.
Selva Mail costs $497 once, then AWS at cost — about $6/mo at 50,000 emails. It is priced per email sent, not per contact, so it does not grow with your list.
Migrating from MailWizz
Export lists from the MySQL database or the CSV export. Your SES identities carry over untouched, so the sending half of the move costs nothing — it is the campaign and template rebuild that takes the time.
Stop paying for the same contacts
every month.
$497 once. Runs on your infrastructure, sends through your own AWS SES account. Launch buyers get agency rights permanently — unlimited client workspaces. First 100 licenses.